Kinderfest – Jolly brand mission

Kinderfest – Jolly brand mission

An Austrian brand for generations Jolly creates products for painting, writing and drawing. In its aim to be a companion to every schoolchild in their school and kindergarten days, Jolly even coined its own term – Kinderfest.

To create unbreakable and reliable crayons, Jolly followed the „Kinderfest“ idea, which refers to the guarantee of lasting quality and safety of products for children. The crayons are sturdy, unbreakable and resistant to impacts, so they last longer for children and withstand all moments of inspiration. Jolly products are non-toxic and 100% safe for children, and since 2001 Jolly has held an FSC certificate. All products are manufactured in accordance with the Directive 2009/48/EC on toy safety and are regularly tested to the European standard EN 71.

Jolly products do not contain heavy metals, PAHs, phthalate plasticizers, banned preservatives, aromatic amines, and banned dyes.

Jolly accessories Designed for children of all ages, with a design and quality that appeal to both kids and parents.

Jolly's mission is to be a trusted companion in children's imagination and to be the gear that earns trust due to its exceptional quality and durability. Imaginative design and a colorful range of offerings bring smiles to the faces of children and parents, making Jolly fun—not just an accessory.

Austrian production ensures high quality and reliability. Each year, around a million crayons are produced in Graz and Hirm.